60s Products That Are Still Popular Today

5. Pans for Bundt

Where It Was Sold: Macy’s, Marshall Field, Hudson’s Company: Nordicware, Hamilton Beach, and more Original Price: $2-$6* David Dalquist, a renowned food scientist well known for establishing Nordic Ware, invented the bundt pan in 1950. With this pan, the Minneapolis-based cookware manufacturer was onto something, since bundt cakes rose to popularity as desserts in the 1950s and, particularly, the 1960s.

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Budnt Pans is on Pinterest and eBay. In the 1960s, there were countless variations on bundt cake recipes available; all you had to do was open any cookbook to discover one. Bundt cakes were popular, and bringing one to a gathering was a terrific way to win over everyone's affection.

6. Wheaties

Where It Was Sold: Winn-Dixie, Kroger, Food Giant, Big Bear, Lucky Company: General Mills Original Price: $0.50* A century ago, Wheaties began as the “breakfast of champions.” During the 1960s, this whole-grain cereal gained popularity by promoting athletes like Muhammad Ali, who won a gold medal at the Rome Olympics in 1960.

Wheaties on Pinterest/Ebay During the 1960s, certain Wheaties boxes included toys connected to athleticism and a "free sports fitness tester." The cereal brand placed a strong emphasis on health, and it was a successful marketing strategy. Certain Wheaties boxes, like the 1951 Ted Williams Box, which sells for $2,500 on collectors' markets, are now extremely valuable.