60s Products That Are Still Popular Today
14. Nehi Soda
Where It Was Sold: Kroger, Winn-Dixie, Publix, Grocery Stores
Company: Royal Crown Co. (1960s)
Original Price: $0.10*
Nehi Soda became part of the Royal Crown Corporation in the 1950s, quickly gaining traction as a beloved retro beverage. To boost its popularity, the brand enlisted celebrities such as Joan Crawford, Bing Crosby, Bob Hope, and Hedy Lamarr to promote the product, capitalizing on their star power to attract consumers.
Nehi Soda not only survived the challenges of the Great Depression but also thrived, becoming a favorite choice among soda drinkers. Its distinctive flavors and nostalgic appeal made it a staple in grocery stores throughout the 1960s.
Conclusion In summary, Nehi Soda’s association with Royal Crown Co. and its effective celebrity endorsements played a crucial role in its enduring popularity. This iconic drink remains a cherished part of soda history, evoking memories of a bygone era while continuing to delight fans today.

Nehi Soda on Pinterest and Etsy
Nehi Soda's branding prominently featured a sitting woman wearing knee-high stockings, which inspired the name "Nehi." This unique imagery became a hallmark of the brand's identity and was central to its advertising campaigns. A significant portion of this marketing effort later made its way into popular culture, including appearances in the classic film A Christmas Story.
At its peak, Nehi offered an impressive lineup of 10 flavors, all of which were well-loved by consumers before and during the 1960s. This diverse range of options contributed to its popularity, allowing soda lovers to enjoy a variety of refreshing tastes.
Conclusion In summary, Nehi Soda's distinctive branding and memorable advertising campaigns helped solidify its place in American culture. With a rich selection of flavors and a nostalgic appeal, Nehi remains a cherished part of the soda landscape, continuing to resonate with fans both old and new.